YOU’VE BEEN

DO THE THING

PUTTING OFF

I help women over 40 stop waiting to feel ready, take action even when your brain is talking you out of it, and build confidence as you go.

BOOK A FREE 45-MIN CALL TO GET STARTED
A smiling woman with curly blonde hair, wearing a colorful floral top, sitting on outdoor steps.

WHAT IS YOUR THING?

The thing you keep thinking about. The thing you swear you’ll get to… when life calms down, when you have more time, when you feel more ready, when you stop doubting yourself.

Maybe it’s

• starting the business • changing careers • getting stronger • leaving the relationship • setting the boundary • writing a book • putting yourself out there • finally going after the life you actually want

Here’s the thing about your thing: waiting to feel ready is exactly what’s keeping it out of reach.

THIS IS FOR YOU

✓ If you’re a woman 50+ with a dream, goal, or change you keep putting off

✓ If you keep waiting to feel more ready, more certain, or more confident before you begin

✓ If you know what you want, but your brain keeps talking you out of it

✓ If you’re tired of overthinking everything and then doing nothing

This is for you if you’re tired of your own bullshit and want help finally going for it.

HOW I CAN HELP YOU

A woman with curly blonde hair smiling, sitting on a couch in a bright room with white window blinds and a green painting on the wall, next to a fluffy white dog.

1:1 Coaching

I’ll help you take action toward your thing, even if you don’t feel confident.

You do not need confidence before you start.
And you do not need to fix yourself first, either.
You build confidence as you go - one rep at a time.

Together, we’ll use your thing as the practice ground. You’ll take real action toward it, learn from what happens, and build real confidence - the kind that comes from evidence, not pep talks or positive thinking.

The kind of confidence you can use on your next thing, too.

BOOK A FREE 45-MIN CALL TO GET STARTED

  • For years after my divorce, I’d wanted to make my house my home, but always found an excuse not to do it.

    Now that I’ve got it done, I love it. And I rediscovered who I used to be and that makes me so happy. My confidence is back. I can take on the world!

    MARISSA HARRIS | CPA

  • I came into this thinking I was finally going to write songs. And I finished with so much more: a formula to unstuck myself at any point and stop wasting time and energy in nonsense. I’m happier than I’ve ever been and have more motivation than I’ve ever had before. I’ve learned so much. Working with Alejandra was life-changing.

    ALDYN CAMPBELL | PROGRAMMER

  • Alejandra set me on a new path that I’m excited about because now I know what to do when I start doubting myself. Thank you for giving me an amazing mindset.

    CANDICE THINSELL | SAHM

  • I have more energy and I am enjoying life. I am more available for my family. I am astonished at how things have changed.

    JC | ATTORNEY

  • I was paralyzed. Now I am happy to open my eyes. I pay attention to the here and the now. I want to break out in dance. I feel happy, and it feels good to feel happy.

    NINA RICHARDSON | PAINTER, ARTIST

A woman with curly blonde hair, wearing glasses, a pink floral blouse, and jeans, smiling and standing with arms crossed against a beige brick wall.

Hi, I’m Alejandra.

I help women over 45 stop waiting to feel ready, go after their thing, and build confidence as they go.

I don’t believe you need to fix yourself before you start. I believe confidence is built in motion — by taking action, learning from what happens, and getting the next rep in.

A lot of the fixing, untangling, and confidence-building you’re looking for doesn’t happen before your thing. It happens on the way to it.

Ready to go after your thing?

BOOK A FREE 45-MIN CALL TO GET STARTED